This is what I was greeted with when I followed links on Apple's website to their knowlegebase. I guess they must be on to my scheme to free the minds of deluded computer users from the grip of Steve.
Seeing I'm on a Mac-bagging train of thought, can I just sing the unpraises of Apple's iTV? While I entirely agree with bringing the computer to the living room TV, there are so many products out there that do such a better job of the small feature set this product is set to provide, and they do it without locking you into ONLY being able to use iTunes and ONLY letting you play content bought from the iTunes store. Not to mention they offer you a much, much broader feature set. Steve himself calles it an "iTunes player" in the keynote, and basically that's ALL it does. Plays stuff shared in your iTunes library on your TV.
Now, I've done a little bit of talking to people, and it seems to me that the number one problem that needs solving in the living room is not how to get your iTunes library onto your TV, but how to cut down on the number of devices, and therefore remotes, that you have to deal with. So wouldn't it be sensible to make a box that can do everything via just one remote? Not only that, but if that one remote had like a stupidly limited number of buttons on it, it would even fit in with Apple's "we make stuff for idiots" mentatlity that seems to permiate all their products.
But see, they won't compete there - because Windows Media Center already does the whole all-in-one thing, and does it INCREADIBLY well. It's just silly the way Apple go about things. Compete, Apple. Make a media center that does everything Windows MCE does, but better. I dare you. But they won't... the pansies. :P